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Strong demand leads to profitable growth for ASICS EMEA in Q2 2022

Despite the challenges of global supply chain congestion in early 2022, ASICS EMEA has increased revenues year to date (YTD) by 4,1%* versus the same period last year, with operating income margin of 11,6% YTD.

ASICS EMEA reported growth in wholesale channels in all major European markets as well as in own retail channel.

ASICS EMEA, Chief Executive Officer, Carsten Unbehaun, said: “We’ve seen very strong demand for our brand across all categories in 2022. However, global supply chain congestion in early 2022 impacted product availability. Over the last quarter, we’ve implemented solutions to fast-track products to our partners and consumers and now have strong momentum.  I am very encouraged by these results and would like to thank our partners for their support.”

Record-breaking Running Innovation
In April, ASICS demonstrated technological superiority with the launch of the METASPEED™+ series. These high-performance shoes featuring FF BLAST™ TURBO foam technology have been designed to support athletes to reach their personal best. At the META : Time : Trials event to launch the latest innovation, four national records and 27 personal bests were recorded.

Tennis’s Top Players choose ASICS in Paris
In May, ASICS sponsored athlete Iga Świątek took home the tournament title in Paris, the second major title of her career and extended her record-breaking 2022 season. ASICS dominated the finals weekend at the Paris tournament with eight of the nine finals featuring players wearing ASICS tennis footwear.

ASICS and AFEW Champion Mental Health
In June, ASICS partnered with German retailer AFEW to create the “Uplifting Pack,” in support of mental health awareness. Comprised of two pairs of GT-II™ shoes the collaborative capsule helped to raise funds for the Deutsche Depressionshilfe organisation.

A Commitment to Uplift Minds
ASICS announced the results of the Global State of Mind Index, which proved a direct positive link between exercise and mental health. The research also highlighted that just 15 minutes and 9 seconds of exercise can be all it takes to start to experience mental benefits and in June ASICS invited the world to be part of the 15:09 Uplift Challenge to lift spirits and raise funds.

*Excluding Onitsuka Tiger

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