Insight Update
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Nike unveils new Faith Kipyegon Collection of running footwear and apparel
Nike has partnered with Faith Kipyegon to design a one-of-a-kind collection of running footwear and apparel that reflects her record-breaking speed, Kenyan…
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2026 TCS London Marathon ballot results announced today
The world record-breaking 1,133,813 people from the UK and around the world who entered the ballot to participate in the…
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Realbuzz completes major partnership with the Copenhagen Marathon
Realbuzz, charity running partner to many of the world’s most popular endurance events, has secured a multi-year partnership with the…
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Lake District Running Festival Delivers Record-Breaking Weekend
The first Lake District Running Festival, created by OMM and Grasmere Gallop, exceeded expectations with over 1,800 participants and inspiring…
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ASICS becomes the first sports brand to sign a dog to its ambassador roster
ASICS has announced a new and unexpected ambassador signing. It’s not an athlete, a celebrity, or even a human. It’s…
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Samuel Tefera Joins On
Swiss sportswear brand On has announced the addition of Samuel Tefera to its roster of African athletes. The Ethiopian youngster, born…
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Royal Parks Half Marathon extends partnership with Pip & Nut
The Royal Parks Half Marathon has announced number one natural nut butter brand, Pip & Nut, as a returning sponsor…
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3,000m World Indoor Champion Freweyni Hailu partners with On
Swiss sportswear brand On has announced the signing of elite distance runner Freweyni Hailu to its growing team of world-class…
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