Insight Update
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Realbuzz completes major partnership with the Copenhagen Marathon
Realbuzz, charity running partner to many of the world’s most popular endurance events, has secured a multi-year partnership with the…
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Lake District Running Festival Delivers Record-Breaking Weekend
The first Lake District Running Festival, created by OMM and Grasmere Gallop, exceeded expectations with over 1,800 participants and inspiring…
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ASICS becomes the first sports brand to sign a dog to its ambassador roster
ASICS has announced a new and unexpected ambassador signing. It’s not an athlete, a celebrity, or even a human. It’s…
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Samuel Tefera Joins On
Swiss sportswear brand On has announced the addition of Samuel Tefera to its roster of African athletes. The Ethiopian youngster, born…
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Royal Parks Half Marathon extends partnership with Pip & Nut
The Royal Parks Half Marathon has announced number one natural nut butter brand, Pip & Nut, as a returning sponsor…
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3,000m World Indoor Champion Freweyni Hailu partners with On
Swiss sportswear brand On has announced the signing of elite distance runner Freweyni Hailu to its growing team of world-class…
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London roars as PUMA Project3 runners smash almost 3 hours off their records
Off the back of the blistering success at the Boston Marathon, PUMA’s Project3 participants continued to make waves in running…
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Desert RATS Trail Running Festival by UTMB delivers a successful start to the season in North America
The 2025 Desert RATS (Running Across the Sand) Trail Running Festival by UTMB® again delivered for the 22nd consecutive year its signature…
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